Today there are many companies that sell you a web site convincing yourself that this is what you need and that it will be exclusive, then when you browse in internet you find that other sites has the same design as your company.
The design of a website is very important because it is the cover letter of your business that will fall into the hands of thousands of potential customers. They will judge and decide if your business is or is not interesting just for the design of your website, whether or not your products are interesting. Knowing this, Web Design Hampshire companies have worried about this and made the below evaluation:
What do people usually evaluate when entering to a website? This question was asked to a web designer of a Web Design Hampshire company.
FIRST IMPRESSION: The first impression does matter, and much! The opinion is formed within seconds, making a positive impression is crucial because users are very quick to leave a site that has not immediately impressed.
Besides design, good well-chosen photographs can help to attract attention.
CHARGE TIME: The connections have improved a lot lately, however there are still too heavy webs or connections supersaturated. If a website takes too long to load the user is going, as simple as that. It is advisable that a page does not exceed 100kb, know that it is often difficult, but it is better to have the information distributed on several pages to make it lighter than having a very heavy page with all the information.
EASY READING OF CONTENTS: Sources with a sufficiently readable size, good contrast between font and background color, a division of text into paragraphs by ideas, etc. We have to make a pleasant reading, highlighting the important ideas in headlines and subheads, using the bold and not to do paragraphs too long. It is very important to select well the words of a headline.
The architecture of the page is very important, the number of columns, the distribution of the information.
NAVIGATION: Once you’ve captured users’ attention, we have to make it easy to browse our website, with a visible and intuitive menu.
We never know how a user come to our site, for this reason we have to think that any web page can be home at the time, so we cannot afford to break the navigation on any page, because it can be the gateway of many users.
A good navigation will help us increase the number of page views on our website.
TITLE HINT: There are also several items that may be helpful to the user, for example, put a descriptive title of the page so when the user add that page to favorites, within two months when he wants to see the inside he can immediately recognize it. Also, when browsing in multiple browsers, the page title is what is shown in the window minimized, it is also important to place important words at the top of the title.
Keeping in mind this evaluation that Web Design Hampshire companies have made will help us to improve our web design when we have a project.